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1.        Google Offers http://www.google.com/intl/en-US/offers/business/start/ Customers around the corner can now discover your offer on Google+, the Google Offers website, and mobile apps for Offers and Wallet. 2.        PromoJam http://www.promojam.com/ Generate Leads, Collect User Data & Grow your audience on Social. Increase Engagement with Facebook, Twitter, Pinterest & Instagram Social Promotions. 3.        Facebook Offers https://www.facebook.com/business/offers Bring people to your business by creating an offer they can claim and share with their friends. 4.        Qwikon http://qwikon.com/ Ever wish you had more customers? Prompt your customers to come visit you with instant limited offers delivered on their phone. It’s that EASY! Cool Benefits: Integrated with Facebook Your OWN number - No sharing! Use ...

LocalSEOGuide – Andrew Shotland -           Apple tatil satışlarıyla beraber yaklaşık %50 lokal aramaların Apple Maps default mapping üzerinden kullanılmaya başlandı. -           SMB dijital ihtiyaçlarının tavan yapmasıyla beraber bu konuda yeni start uplarla hızlı scaling sağlanacağını düşünüyor -           Everybody & his brother will start (re)selling local business data management -           Local gaming will become a real thing -           Foursquare will launch a set of features to accelerates its growth -           Google %60 arama querylerinin local istek üzerinden geldiğini bildirdi Locu – Rene Reinsberg CEO -           SMBs innovation needs in so...

  1. Airpush : Increase the relevancy of mobile ads. Airpush is a mobile ad network for Android. Marketers can use Airpush to launch campaigns in multiple formats, using “HyperTarget technology” to reach consumers based on audience profiles, purchase histories, location, carrier, device, operating system, and time of day. 2.  Millennial Media : Push ads to your target audience. Millennial Media has developed a proprietary technology that separates audiences into seven unique segments. Advertisers can target consumers based on demographic characteristics (like education or age), behavior (based on actions related to interest, purchase intent, and life stage), location, mobile device, and context (what is going on around the consumer at the moment when the ad is being served). Ads can also be served based on the types of content being consumed, and they can be retargeted to reach consumers who’ve already expressed interest in a brand. 3.  Jumptap : Get intelligen...

ü   Geo-aware Geo-aware campaigns use real-time location data to deliver specific, often dynamic, messages to the user based on their distance from the nearest retail location or proximity to a particular location. ü   Geo-fencing Advertisers targeting users based on a set distance (often miles) from a location of interest such as a store, or physical site where known audiences frequently visit. Consumers outside of the geo-fence would not be served the ad because they fall outside of the location parameters. This technique is particularly useful for advertisers looking to drive foot traffic to physical store locations. ü   Location-based Audience Data Targeting Advertisers targeting mobile users by leveraging anonymous third party offline data such as demographic types, transactional or psychographic attributes which are then coupled with high quality location data to determine audience “clusters” by geographic area. ü   Place-based Ta...

http://corp.geofeedia.com/ Local or specified geofence social media search & monitoring tool http://www.sysomos.com/ Location-based monitoring tools, allowing companies to drill down into the conversations people in specific cities are having on blogs, forums, Twitter, Facebook and LinkedIn. Conversations can also be filtered by age, gender or profession. http://www.ubervu.com/ The platform automatically analyzes all of a brand's social media data, filtered by geolocation down to the city level. http://www.salesforcemarketingcloud.com/ http://simplymeasured.com/

Location-based services (LBS) are services contingent upon the location of a user or a user’s device and the location of others with whom the user may wish to interact. These services can include self-explanatory location-tracking services and position-aware services, which are customized based on the device’s location. Location-based services differ from presence services, which make use of the ability of the network to determine information about a user’s status, for example, whether the user is online or talking on the cell phone. Both presence and location-based mobility services offer a great deal of promise, especially to mobile service providers looking for new market growth opportunities. LBS enable a new class of instant messaging services, tagging messages with geographical location. Thus LBS capabilities allow for new pet- and courier-tracking services, remote monitoring and security services, and new possibilities for mobile commerce. KEY POINTS • Few location...